Data Story Blueprint
Partner with Your Own Personal Data Concierge and get a 360 degree data-driven business roadmap.
Most brands are either trying to get a toehold in their massive amounts of data or struggling to turn their data into worthwhile content that connects with their audience and stakeholders. In the age of AI, companies need stories that emotionally connect with audiences, not just data insights to overwhelm them.
Let’s Put Your Data Under a Microscope:
- Where are the correlations between your company’s metrics and larger industry trends?
- What is your current data indicating about your 2025 business story - and beyond?
- Which metrics are you currently measuring? Are they the right ones? Based on industry trends and predictions, which metrics should you be measuring?
- And the list goes on!
For example…
How many times do we see metrics like this: Surveys indicate about 65% of people favor print books to other book formats.
But what else is there to the story? Which other metrics or pieces of research might add usable framing or context to this statistic? What can we learn when combining this statistic with others like it?
Your most powerful brand stories are already in your data - you just need someone who knows where to look. Someone who can identify transformative moments hidden between the lines of your data. Moments where change is happening, where audiences are shifting, where the future is arriving.
Your Data Story Blueprint:
- A deep dive into your company’s data to uncover the most high-impact stories and insights that align with your goals.
- A custom strategy to turn these insights into audience-driven content that increases engagement and business growth.
- Data-backed narratives that align with human behavior trends.
- Insights that attempt to predict audience responses and influence consumer behavior.
Service Tiers:
- Essential Blueprint: A one-time deep-dive analysis into your raw data & actionable strategy report. Your blueprint includes data visualizations and recommendations for deeper statistical analyses and more complex visualizations. A story structure that outlines the relationship between data and brand story. Finally, dual project and action plans give you what you need to put the insights from your blueprint to work.
- Premium Blueprint: All the features of the Essential Blueprint but with complete predictive statistical data analyses and deeper, more complex data visualizations.
- VIP Engagement – Ongoing consulting & refinement for brands that want a long-term strategy. Engage your own personal data storyteller to analyze and find the best stories in your data as those stories unfold in real time.
Who Will Benefit Best:
Publishing companies, traditional and independent, alike. With over 20 years of experience working with authors and their publishing teams, I understand the obstacles your industry is facing and I see how metrics help shape your business decisions. Let’s dig deeper, connect some statistical dots, and position your company to serve generations of readers to come.
Not in publishing? No problem. The value of my Data Story Blueprints & Consulting service extends to any company asking questions like - What is the future of my company in the face of AI? How can we remain competitive? Which hidden connections in our data might be costing us money or opportunities?
Really…
I can work with any brand that wants to stand out in their industry with innovative, compelling, data-driven storytelling
Let’s Write a Better Data Story →
“Large complex projects involving multiple stakeholders, branding, employee/client buy-in and clear messaging are core ingredients in Christine's 20 years of success. Meeting (or beating) deadlines combined with creativity and flexibility is a rare mix of competency in a communications consultant. I was impressed with Christine's ability to organize large amounts of input and lay out her blueprinted plan of action. Her advice and direction created clarity and made us more competitive in the new markets we were entering.”
“Christine was instrumental in developing an operations database which supported customers' needs, and collected data on pilot activity, insurance and billing to be streamlined, centralized, and organized. This outcome was largely attributable to Christine's gift for process and organization. She is very diligent, and focused on her goals, and is an asset to any organization, entrepreneur or creator, and a powerful communicator. I have seen her work as an entrepreneur and business owner span a wide continuum of industries and topics. She is easily able to assimilate new subject matter. Christine has done an outstanding job launching her business which is now highly successful, based on her gifts of integrity and excellent communication.”
“When I met Christine, I had many different ideas for directions I could take on my large scale, creative project containing a ton of source material. Christine was able to expertly curate and shape all of that qualitative data into a blueprint with a clear project vision, architecture, market value ideas, and actionable insights. It was that blueprint and Christine’s vision that transformed my project idea into the foundation of a profitable personal brand enterprise.”